The Richard Childress Racing will be unveiling a NO.33 Hamburger/ Cheerios Helper Chevrolet for the 2009 Sprint Cup season and the driver for the car will be announced later. This new venture has the backing of General Mills and the new racer will join the likes of Clint Bowyer, Kevin Harvick and Jeff Burton. Richard Childress has said that expansion is very vital in order to sustain in this modern NASCAR world and will have to have good cars to compete with rivals such as Roush and Hendrick.

Childress said that his team has shortlisted about four to five drivers to race in the next season and did not give a clue on who will be racing for his team. The RCR has about 10 months to prepare for the big race next season and Childress is of the opinion that the ample time in his stride will help his team come up with a really competitive race car.